A Story with a Very Happy Ending
I love hearing about how my clients are sorting out problems for customers with technology when I'm writing case studies.
There are a wealth of stories out there. When we sit down to work out just how all the amazing solutions people create help people save or make money, cut time or boost efficiency, it’s often hard to choose what to focus on!
Enthusiasm generates enthusiasm and, soon, we get to the heart of what makes a product so damn mindblowing for customers and clients.
A great case study is a way of capturing that excitement so it leaps off the pages of your web site, boosting conversions.
What we are doing is telling a true story - with a happy ending, of course.
That narrative drive makes the best case studies shareable in themselves.
In the hands of your salespeople, it’s dangerously effective.
It was a true pleasure to convey how creative technology company, Random Quark, went about creating a marble run to help celebrate the NHS’s 50th birthday.
Showing how Synergy helped their clients save time and money with their end-to-end building consultancy software package was tremendously satisfying.
And I worked with Baselayer to show how their modular data centre solutions helped customers support disaster recovery, support security in cryptocurrency transactions and connect people, devices, and businesses around the world.
Let me reach in and pull out the beating heart of what makes your technology great.
Let's tell some stories!